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Showing posts with label mold remediation. Show all posts
Showing posts with label mold remediation. Show all posts

Thursday, August 20, 2009

USGBC: Long Island Chapter

I am now a member of the Long Island Chapter of the United States Green Building Council.

The U.S. Green Building Council is a 501(c)(3) non-profit community of leaders working to make green buildings available to everyone within a generation.

This is the place to:

Certify your green building
Join USGBC as an organization
Join a chapter as an individual»
Sign up for courses and workshops
Purchase LEED Reference Guides
Learn about Greenbuild 2009
Sign up for e-newsletters
Become a LEED AP
Learn about green building

The U.S. Green Building Council is the nation's foremost coalition of leaders from every sector of the building industry working to promote buildings that are environmentally responsible, profitable and healthy places to live and work.

USGBC's core purpose is to transform the way buildings and communities are designed, built and operated, enabling an environmentally and socially responsible, healthy, and prosperous environment that improves the quality of life. USGBC-LI works to bring these values to the communities of Long Island.

The Strategic Plan 2009-2011

Vision:
The purpose of the Long Island Chapter of the US Green Building Council is to mirror and advance the core purpose of the US Green Building Council locally; to transform the way buildings and communities are designed, built and operated, enabling an environmentally and socially responsible, healthy, and prosperous environment that improves the quality of life.

Mission
The USGBC-LI is committed to working with our fellow Long Islanders to improve our quality of life by improving the quality of the structures we build, and the environment in which we all live, work, and play. We are committed to leaving the world a little better than we found it so that future generations have an unfettered opportunity to do the same.

EXECUTIVE SUMMARY
Long Island’s economy has been driven by the real estate and building sectors. With these sectors at the core of the economic meltdown, the challenges for Long Island are particularly pronounced. The Presidential blueprint for addressing these challenges features energy efficiency in the built environment. Energy efficiency opportunities are abundant on Long Island. Both the interior and exterior atmosphere benefit as a result. Existing buildings account for 40% of U.S. energy use. A 25% improvement in efficiency would lower our carbon footprint by 10%, equivalent to the total output of the United Arab Emirates, the world’s third largest oil producer. To the list of efficiency benefits add energy independence and security. Over the last decade, the U.S. Green Building Council has set the bar for the new built environment. USGBC national has marked 2009 as the year for expanding its influence with the theme for Greenbuild 2009 being “Main Street – Beginning the Conversation.” The Long Island chapter of the USGBC has already established itself at the forefront, with eleven out of thirteen municipalities requiring Energy Star standards plus a role in crafting one of the country’s most rigorous municipal LEED standards for new commercial construction. Now, having supported the development of Long Island Green Homes, the residential energy retrofit program, the chapter is poised to establish itself as a model for suburban Main Street and partnered with the Town of Babylon to launch The Babylon Project. This project was designed and positioned to take this Long Island Initiative nationally.

The members of the USGBC-Long Island have come together to change Long Island’s status from the “birthplace” of suburban sprawl into one of leadership in environmental stewardship, through the construction of environmentally sound, healthy, and profitable buildings.

HISTORY OF CHAPTER
The Long Island Chapter of the U.S. Green Building Council owes its foundation to the vision, and initiative of Catherine Shawn. Catherine Shawn was instrumental in assembling a group of like minded professionals and instilling in them the belief that together they could make a difference. It was her inspiration and driving force that propelled Peter Caradonna to believe that he could help start a local Long Island Chapter.

On August 9th, 2005 the Long Island Chapter Organizing Group held a successful Inaugural Event that helped begin the process of membership leading to the first official Board elections.

In November 2005, the first Board of Directors of the newly recognized Long Island Chapter of the USGBC was elected to a term beginning January 01, 2006.

I: Challenges
Many challenges face the Long Island community and must be responded to by the Long Island Chapter. Not only do we face the political and economic issues of the era, but how do we educate the community in the benefits of green construction and change the perception that green does not have to cost more.

The challenges for the chapter are both organizational and operational in responding to the community’s needs.

Challenges include:
Continuity in administrative staffing with integration of paid staff with our volunteer members

Increased value to membership

Change perception from “green costs” to “green saves” to address perceptions that green building is not cost effective and to make an effective case for green building to the financial community.

Expand knowledge and education programs.

Meet the demand for green building with regards to increasing the capacity and training of many sectors such as building trades, designers, developers, and code officials.

Meet the educational needs through the address the education needs for building owners, operators, and occupants on how to manage, operate, and inhabit green buildings.

Creating and maintaining consistent revenue streams to the chapter to maintain programs and operations.

Expand membership base and community involvement.

Developing meaningful and productive relationships with other Long Island not-for-profit organizations.

II: Principles
Promote triple bottom line by promoting and creating solutions that clarify and strengthen a healthy and dynamic balance between environmental, social and economic prosperity.

USGBC-LI will strive for honesty, openness and transparency.

Promote Design with nature - harmonizing human activities and natural systems.

Support efforts to develop affordable LEED-certified housing (in conjunction with municipalities, LIHP, Sustainable Long Island, and Habitat for Humanity).
Support efforts of other organizations in helping to expand ‘green’ residential development (such as LIBI, Neighborhood Network, Vision Long Island)

Reconfigure workplaces, homes and communities in consonance with eco-systems to mitigate building impacts.

Increase access of populations to the benefits of green building by educating building owners and occupants in mobilizing public and private capital for green building projects.

AGENDA: Goals and Objectives
Goal 1: Serve as the portal for USGBC national and the go-to organization for green building on Long Island.

Objectives:
1.1 Transform our web-site into a resource-rich, go-to destination for green searches from throughout the nation. Launch the national web-zine and blog-site, Green Burbs as a core attraction

1.2 Create Resource directory providing access to relative links and a directory of local providers.

1.3 Clearinghouse for policy makers and other advocates.

1.4 Develop relationships with media contacts at the local and regional level.

1.5 Develop replicable process for disseminating information to media contacts.

1.6 Build off the energy efficiency retrofit operations of Long Island Green Homes through directorship of The Babylon Project to promote Green Homes’ operations in other municipalities across Long Island and around the state.

Goal 2: Education - Increase the awareness and level of education to the general and professional communities on the benefits of green construction. Educate professionals and trades in green construction processes and techniques as well as occupants in green building operations and maintenance policies.

Objectives:
2.1 Provide education to building owners and users about the role of the built environment in climate change and resource depletion and the tools available to reduce carbon footprints and resource use associated with the built environment.

2.2 Promote the use of LEED programs, particularly Homes, Neighborhood Development, and Existing Buildings.

2.3 Offer technical training for both professionals and tradespersons in the region, work to promote good sustainable practices in their day-to-day businesses, and provide materials and resources to designers and builders at all levels in support of LEED guidelines and process.

2.4 Encourage the integration of relevant aspects of green building into the curricula of secondary, undergraduate, and graduate education.

Goal 3: Reach out to develop alliances with the building community, i.e. LIBI, AIA, etc.

Objectives:
3.1 Establish a steering committee of building stakeholders and NGOs who work in this area like Neighborhood Network, Sustainable Long Island, LIHP, Habitat for Humanity (provide not just a seat at the table, but entire table at the gala).

3.2 Partner with industry trade associations, professional societies, and other organizations. USGBC will continue to work with an ever‐widening range of public, private, and non‐profit organizations in pursuit of its strategic goals and objectives.

Goal 4: Organizational Stability and Growth

Objectives:
4.1 Develop consistent financial resources in order to provide capacity for growth in order to fully achieve our mission

4.2 Development of specific indicators and metrics to measure organizational growth with respect to; finances, LEED projects, program developments, membership perceived value, outreach and institutional involvement.

4.3 Develop a paid administrative staff.

4.4 Evolve the board of directors’ role, structure, and composition to provide the vision, high‐level strategic guidance, organizational direction, financial resource development, and diplomacy necessary to achieve USGBC-LI’s strategic priorities. Diversify the USGBC-LI board.

Goal 5: Expand the green building market

Objectives
5.1: Analyze, aggregate and disseminate information that demonstrates the environmental, health, social, and economic benefits of green buildings.

5.2 Identify gaps in the green building delivery chain and build capacity to bridge them.

5.3 Analyze the market and identify key stakeholders by researching comparable markets, identifying and incorporating elements from other municipal initiatives.

Goal 6:Increase advocacy efforts for the voluntary inclusion of green building procedures in new construction, existing buildings, and major renovations

Objectives:
6.1 Assess City and County policies and resources and advocate for; Low impact development requirements, Preferential permitting for green buildings, Develop incentives for green building practices, and Reduce barriers to green building.

6.2 Develop "starter kit" for states/local governments including model guidelines, model legislative language, and common indicators, utilizing USGBC resources and tools.

6.3 Develop database of information on state/local successful initiatives.

6.4 Serve as a resource to local businesses of all sizes and functions on greening business operations, products and services.

6.5 Develop Speakers Bureau available to businesses and organizations interested in how to be more sustainable.

6.6 Assess and promote municipality integration of sustainable design principles into the core competency skill-set of the County/Town planners, architects, engineers, and project managers.

6.7 Survey stakeholders to identify most important information needs, gaps and sources; generate additional data from regional summits.

6.8 Develop media-oriented materials to expand visibility and impact with building industry and mainstream consumer press.

6.9 Maintain and strengthen working relationship with New York Chapters (Upstate and NYC) on statewide issues.

Goal 7: Transform the programs committee into the nerve center for all programs, salons, workshops and events where previously little coordination and logistical support existed.
Develop a brand identity and consistency that positions the chapter as the experts in the field within our region through interesting topics and programs.

Objectives:
7.1 Create a committee structure with tools and procedures that were previously lacking.

7.2 Create Monthly Salons - Develop monthly salons that recur consistently throughout the year as opposed to ad hoc. Salons are an intimate classroom style atmosphere about 2 hours in length (45 minutes networking and 1 hour and 15 minutes for presentation and Q&A. Salons are usually topical and product and technology related.

7.3 Monthly Salons serving two regions - USGBC-LI membership is drawn from Nassau and Suffolk counties covering 1,200 square miles of some of the most populous and congested regions in the nation. USGBC-LI recognizes that travel considerations to salons during peak rush hour times would be difficult at best. Therefore, the chapter will host two salons, one serving Central/Western Long Island and the other serving Eastern Long Island. This strategy will maximize the ability for all members to enjoy the educational value of the chapter salons.

7.4 Create Salon 1 - Audience is generally Nassau County and Western Suffolk. Salons will be held the first Wednesday of every month.

7.5 Create Salon 2 - Second presentation for the east end membership comprising Central/Eastern Suffolk County including the North and South Forks. Salon 2 presentations are scheduled ad hoc.

7.6 Create Programs - Programs are major evening presentations often with a panel discussion and multimedia presentation. Programs are 3 hours in length (1 hour networking/dinner and 2 hours for presentation and Q&A.

7.7 Develop a sales package that excites and entices potential presenters that USGBC is the premiere organization to show their products, services and technologies.

7.8 Change the negative revenue structure into a profit center by charging appropriate fees to presenters and membership alike.

7.9 Recruit new committee members to support the stated goals and objectives.

7.10 Develop quarterly workshops in conjunction with USGBC National.

7.11 Organize tours of LEED Certified properties
7.12 Offer coordination and logistical support by serving as the conduit for other USGBC-LI committees’ program activities

IV: IMPLEMENTATION [years 1-3]
Develop action plan for operation to ensure sufficient income to meet or exceed financial plan.

Recruit Chapter and Program Sponsors.

Continue Annual Awards ceremony.

Hire a full/part-time administrative assistant and Executive Director.

Host regional summits and local programs to expand the local membership base, provide networking opportunities for existing and potential new members, address issues of national and regional interest, and heighten awareness and support for green building efforts at the regional level.

Develop and distribute Annual member satisfaction survey that will provide dynamic feedback to the benefits of local Chapter membership.

Spread energy efficiency retrofits for existing building retrofit operations to municipalities across Long Island and the state.

Saturday, August 15, 2009

Really Cool New TV Channel: Planet Green TV

Ever since Advanced Restoration Corp. sent me to the Green Risk Professional Course a few weeks ago, I have been fascinated by the Green Building Movement. It is going to be the future and I have been trying to learn and educate myself as much as I can. Because now that I am a certified Green Risk Professional, that qualifies me to apply to get my LEED Green Associate certification by the United States Green Building Council. Which I am in the process of right now. That is the only LEED certification I am qualified for because to be a LEED AP or even a LEED Builder I have to have some experience working on a LEED green project. As of now I have none. Eventually I will get another certification but I hope to use the LEED Green Associate designation to open the door for me in this new industry. An industry I think all insurance agents, insurance adjusters, and insurance companies should learn more about.

What I wanted to share with everyone was that I found a new channel dedicated to the green movement, Planet Green TV. Now when I say new, I mean new to me. It might have been up for awhile, I have never noticed it before or noticed it but didn't pay it much attention. There are some very interesting shows on there that highlight all the different aspects of the green movement. Here are the links to the shows I have programmed into my DVR:


  • Greenovate: Saving over 40% on energy bills while also increasing property value by 25% sounds impossible, but Greenovate shows viewers just how to make this lofty dream a reality in their own households.
  • G Word: Being green is no longer just for granola-loving hippies. It's a lifestyle, an attitude, a state-of-mind, and it's shaking up the pop-culture landscape. Forget what you think you know about what being green means and get ready for G Word...
  • Renovation Nation: T he green home building movement is unfolding in real time on each hour-long, information-packed episode of Renovation Nation, which answers the burning questions that every homeowner in America has about going green.
  • Total Wrecklamation: Wrecklamation follows one determined demolition auctioneer, Jodi Murphy, as she tracks down a treasure trove of Chicago homes doomed for the wrecking ball that are full of recyclable materials she auctions off for deeply discounted prices. Viewers are exposed to the entire demolition auction experience, starting with the house scouting process, where Jodi culls through hundreds of homes to find the rare few that are full of premium content.
  • Wa$ted!: This eye-opening half-hour reality series makes shrinking your ecological footprint appealing and virtually effortless. What's an ecological footprint? It's a way of describing the scope of the damage that each household does to the planet. (I have applied to have the Wa$ted show come out and shoot at Advanced Restoration Corp.)
  • World's Greenest Homes: Be prepared to be taken deep inside the most stunning eco-friendly dwellings on the planet while watching World's Greenest Homes. Design expert Emmanuel Belliveau guides this whirlwind global tour of breathtaking green and glam residences.
Cablevision offers Planet Green on channel 172, as well as Planet Green HD on 846 as part of its HD service.
Verizon Fios offers Planet Green on channel 168, as well as Planet Green HD on 668 as part of its HD service.
DIRECTV offers Planet Green on channel 286, as well as Planet Green HD (coming soon) as part of its HD service.
DISH Network offers Planet Green on channel 194, as well as Planet Green HD (coming soon) as part of its HD service.
Hope you guys enjoy them and get as much out of them as I have.
"Don't take any s*** from anybody," Billy Joel

Thursday, August 13, 2009

Short-Term Green Tips For Home

Here is some short-term quick and easy steps to help you get started on the road to green in your home


Tip 1:"Green" your laundry.
Detergents, fabric softeners and bleaches can be toxic to your family and to the environment. Some surfactants and fragrances in laundry detergents contain hormone-disrupting chemicals that can't always be removed by wastewater treatment plants and end up harming local wildlife. Chlorine bleach is not only poisonous for humans, but can create dangerous byproducts, such as dioxin, when flushed down the drain. Get your clothes clean without all of the pollution by switching to eco-friendlier cleaners. The companies Ecover, Sun & Earth, Seventh Generation and OxyPrime make less-toxic alternatives to traditional laundry detergents. Try nonchlorine bleach such as OxyBoost or Ecover's hydrogen peroxide-based option.

$ Factor: The eco-friendlier detergents and bleaches cost no more than standard products.



Tip 2:A little warmer, a little cooler.
About 47 percent of the average household's annual energy bills stem from heating and cooling. Every degree you raise your thermostat in the summer will reduce air conditioning bills by about 2 percent. Lowering the temperature by one degree in winter will save you 3 percent on heating bills. Regular maintenance and a tune up every two or three years will keep your heating, ventilation and air conditioning, or HVAC, system operating efficiently, saving energy and money. A programmable thermostat -- excellent for a family that spends a good part of the day at work or school -- will shave 10 percent off your bill.

$ Factor: Adjusting your thermostat is free, easy and can yield big savings. A programmable thermostat starts about $30 and produces an annual savings of about $100.



Tip 3:Switch to cold water.
Almost 90 percent of the energy used to wash clothes is used to heat the water, according to the U.S. Department of Energy. Save money and energy. Wash your clothes in warm or cold water, instead of hot, using a detergent formulated for cold-water use.

$ Factor: Turning the dial from hot to warm will cut your energy use by 50 percent per load, and save you up to $63 a year, according to the Alliance to Save Energy.



Tip 4:Line dry -- like grandma used to do.
Dry your clothes on a laundry line rather than throwing them in the dryer. Clothes dyers are the third-largest energy users in the home, behind the refrigerator and washing machine, costing more than $100 a year to operate, according to Project Laundry List.

$ Factor: Drying your clothes on the line can save you as much as $10 a month, said Brad Stroh, co-founder of Bills.com. Laundry lines vary in cost, from about $5 for a simple rope line to $500 or more for deluxe models.



Tip 5:Stop the junk mail.
Each year, 100 million trees are cut down and turned into junk mail, with Americans receiving a total of 400 million tons of it every year. Earthworks Group, an environmental consulting firm, said cutting out junk mail is one of the most effective things people can do to reduce pollution. There are several ways to stop the flow of junk to your house.

$ Factor: For a $15 one-time fee, Green Dimes will send you a junk-mail opt-out kit that will remove your name from mailing lists for junk mail and catalogs. They then monitor the lists to make sure your names stay off of them, potentially reducing your junk mail by 90 percent. Green Dimes also plants 10 trees for each kit sold. Or, you can contact the Direct Marketing Association, and pay a $1 fee to be removed from some mailing lists.



Tip 6: Switch to Compact Fluorescent Lights (CFL).
Compact fluorescent bulbs use 75 percent less energy than incandescent bulbs and last up to 10 times longer. They're more expensive than traditional light bulbs, but it only takes about 3 months to make up for the higher sticker price in energy savings.

$ Factor: You will save $85 over the life of the bulb for each 60-watt light bulb you replace with a 15-watt CFL. You'll also save 543 kWh of electricity and reduce your CO2 emissions by 833 pounds.


Tip 7: Kill 'vampire' electricity.
Many appliances use electricity even when they're turned off. It's called a phantom load, or vampire electricity, and as much as 75 percent of the electricity used by home electronics and small appliances is used while they're turned off. The Ohio Consumers Council estimates that it costs consumers $40 to $100 a year.

$ Factor: The simple solution is to unplug small appliances and electronics when you aren't using them. Or, plug them into a power strip and turn the power strip off when you aren't using those items. Power strips cost $10 to $20 each, and can save you up to $100 a year, depending on how many electronics you have. Simply unplugging one television, computer monitor and fax machine when you aren't using it will save you about $6 a month, Stroh said.



Tip 8: Set up a compost bin.
Composting is a relatively easy and inexpensive way to reduce the amount of garbage your household produces. Through composting, yard waste such as leaves, grass clippings and food wastes such as vegetable scraps can be turned into a nutrient-rich soil amendment that reduces the need for commercial chemical fertilizers in home gardens.

$ Factor: Compost bins vary in cost, from a few dollars for a simple, homemade bin up to several hundred dollars for a ready-made system. Composting at home can make a significant dent in household waste. The Environmental Protection Agency, or EPA, estimates that about 25 percent of the 245 million tons of garbage going into U.S. landfills come from yard clippings and food.



Tip 9: Run full dishwasher loads.
You'll save up to 20 gallons of water per load, or 7,300 gallons a year. That's as much water as the average person drinks in a lifetime.


$ Factor: You can save even more money by running your dishwasher during off-peak hours, usually from 9 p.m. to 7 a.m. Many utility companies offer off-peak energy rates. And don't pre-rinse if your dishwasher can handle it.



Tip 10: Don't preheat.
Don't bother if you are broiling, roasting or baking a dish that will cook for an hour or more. Don't preheat for more than 10 minutes for breads and cakes. And when roasting meats or baking casseroles, turn off the oven 10 minutes to 15 minutes before cooking time runs out; food will continue to cook without using the extra electricity.

$ Factor: By reducing the time your oven is on by one hour per year, you'll save an average of 2 kWh of energy. If 30 percent of U.S. households did this, 60 million kWh of energy could be saved.



Tip 11:Watch that pot.
Use the right-size pot on your burners.

$ Factor: You could save about $36 annually for an electric range or $18 for gas.



Tip 12:Filter your water.
Buy a water filter for your kitchen faucet and put to good use yet another way to do away with those plastic water bottles that are clogging landfills and burning up energy in recycling plants. About 1.5 million tons of plastic are used on the bottling of 89 billion liters of drinking water each year.

$ Factor: You can buy a water filter for as little as $29, or about a month's worth of bottled water.



Tip 13: Don't run while you brush.
Turn off the tap while you brush your teeth. You'll conserve up to five gallons of water per day -- which could add up to 1.5 billion gallons that could be saved across the country each day -- more than enough for all of New York City.

$ Factor: You could save time and money on water, up to 1,825 gallons of water per person each year. This much water would fill your bathtub more than 35 times. A family of four could save almost 7,500 gallons a year.



Tip 14: No hint of lint.
Clean your dryer lint screen with every use and don't overload the dryer.

$ Factor: You'll save up to 5 percent on your electricity bill -- which could mean an energy-equivalent savings of 350 million gallons of gasoline per year if everyone did this. Also, run your dryer during off-peak hours. Check with your utility company to see if they offer discounted rates during off-peak hours and verify when those hours are. Better yet, use a clothesline.



Tip 15: From warm to cold.
Set warm wash and cold rinse cycles and save 90 percent of the energy used when using hot water only. And run your washer during off-peak hours.

$ Factor: Together, all U.S. households could save the energy equivalent of 100 thousand barrels of oil a day by switching from hot-hot to warm-cold cycles. Check with your utility company to see if they offer any discounted rates during off-peak hours.




Tip 16:Use low-flow water devices.
Wherever you use water, there's a low-flow device to fit it -- from hose nozzles, to showerheads, to faucet aerators. Handy products, such as the WaterMiser Waterbroom, use water and air pressure to remove dirt from outdoor surfaces, reducing water use by up to 60 percent. Low-flow nozzles save about 5 gallons a minute for a standard garden hose, and a low-flow showerhead uses as little as 2.5 gallons of water or less each minute and would save 25 gallons of water per 10-minute shower. Toilets made after 1996 use no more than 1.6 gallons per flush, while earlier versions can use from 3.5 to 7 gallons.

$ Factor: Low-flow hose nozzles cost less than $20; showerheads cost about $12 at home-improvement stores. Low-flow items can save you about 750 gallons of water each month per person in showers alone. They also cut your hot-water heating bills by up to 50 percent. New toilets -- from as little as $100 -- can reduce water use by up to 73 percent per flush. An even cheaper tactic: Put a water displacement bag -- about $2 -- or even a 2-liter plastic bottle filled with water in the tank away from the mechanism and you'll save almost a gallon of water per flush. Faucet aerators cost about $2 each and can cut water use from as much as 2.75 gallons per minute to as little as half a gallon a minute. Households using low-flow aerators save an average of 1,700 gallons of water each year.



Tip 17: Watch the Watts.
Gadgets such as the Kill-A-Watt and the Watt Minder help you find the biggest energy users in your home. Plug an appliance into one of these devices and it will tell you how much energy it uses per hour, month, or year, and how much it's costing you.

$ Factor: Wattage meters cost about $20 to $30. If you are interested in the bigger picture, rather than monitoring one device at a time, the Power Cost Monitor tracks, in real-time, the electricity use in your entire house and shows how much it is costing you. The monitor costs about $130 and attaches to your electric meter.



Tip 18:Make your own cleaners.
Household chemicals, including some cleaners, contain volatile organic chemicals, which contribute to indoor air pollution and may cause disease. A cost-effective way to make your home greener is to make your own household cleaners. Many homemade cleaners use non-toxic ingredients and clean just as well as commercial cleaners.

$ Factor: Making your own cleaner costs about 10 percent of the price a bottle of commercial cleaner, according to Karen Logan, author of "Clean House, Clean Planet." She says a bottle of her all-purpose cleaner costs 23 cents to make, versus a price tag of $2.69 for the off-the-shelf equivalent. If making your own cleaners isn't an option, look for cleaners carrying the Green Seal. Green Seal is a nonprofit organization that certifies products based on their environmental impact, biodegradability and other factors.



Tip 19:Reuse your water.
Water is a precious commodity, and too much of it goes down the drain. Install a rain barrel that attaches to your downspouts and collect rainwater off your roof. Rainwater is relatively free of contaminants and can be used instead of tap water for all kinds of outdoor uses: watering gardens and lawns, cleaning sidewalks and washing the car. Add to the benefit by reusing your gray water -- the waste water from doing dishes, laundry and showering. It's fine for watering plants.

$ Factor: Rain barrels cost $100 to $300 and collect from 50 to 100 gallons of water each. Savings on your water bill will likely be nominal. Recycling gray water can be as simple as reusing the water last night's pasta dinner boiled in to water your plants. More sophisticated systems, such as the Aqus from WaterSaver Technologies, disinfects, stores then and reuses the water from your bathroom sink to flush the toilet. It costs about $200 and reduces wastewater by up to 5,000 gallons per year in a typical household.



Tip 20:Zap your meals.
Microwaves are between 3.5 and 4.8 times more energy efficient than traditional electric ovens. Cooking and reheating with a microwave is faster and more efficient than the stovetop or oven.

$ Factor: Cooking with microwaves can reduce up to 70 percent of energy use for cooking. What's more, using microwaves extends the life of your oven significantly. And one more thing: Cleaning a microwave oven is a snap and saves even more of the cash you would spend on energy with a self-cleaning oven or on toxic-chemical oven cleaners.



Tip 21:Get picky on phosphates.
Pick laundry detergents without phosphates, which deplete the oxygen in water and as a result kill aquatic life. And while you're at it, buy only powdered detergent in cardboard packaging as opposed to a liquid in plastic packaging. The liquid contains water, which you already have, so it takes more fuel to ship that heavier container of detergent and water, not to mention the energy and petroleum used to manufacture the plastic container. The cardboard container also requires energy and resources to produce, but many are now made from post-consumer recycled paper and the trees they originate from are a renewable resource.

$ Factor: The cost-per-load comes out pretty much the same for powder and liquid, so going with the non-phosphate powders give you the chance to help the planet without any real cost to you.



Tip 22:Use commercial car washes.
Getting your car washed at a commercial car wash is better for the environment than doing it yourself. C ommercial car washes not only use significantly less water per wash -- up to 100 gallons less -- but they often recycle and reuse the rinse water.

$ Factor: If every American who currently washes a vehicle at home chose instead to go to a professional care wash -- just once -- up to 8.7 billion gallons of water could be saved, and some 12 billion gallons of soapy polluted water could be diverted from the country's rivers, lakes and streams.



Tip 23:Clean air filters.
Check air conditioning filters monthly to either clean or replace them. This will help the unit run more efficiently. Better yet: buy a permanent filter that can be washed and re-used. This will save you money over the long run and keep all those disposable filters out of landfills. If your unit is outdoors, check to make sure the coils are not obstructed by debris, plants or shrubs.

$ Factor: Clogged filters can make electric bills skyrocket and eventually cause extensive, expensive damage to your air handler.

Wednesday, August 12, 2009

How Politics, Backstabbing Can Ruin the Office

by
Ambrose Clancy
Long Island Business News
Published: August 7, 2009


A veteran devil gives an apprentice in the trade a description of hell on earth, telling him to picture a place “where everyone has a grievance, and where everyone lives the deadly serious passions of envy, self-importance and resentment.”

The devil, in C.S. Lewis’ “The Screwtape Letters,” is talking about a bureaucratic office, and if any of the above dysfunction describes where you work, take cold comfort, you’re not alone.
Ellen Cooperperson, president of Hauppauge’s Corporate Performance Consultants, said in her 25-year career she’s calculated that 80 percent of offices are dysfunctional, with that figure backed up by management research.

We asked her and other experts why good places go bad.

Nobody’s Talkin’
Cooperperson consulted on the Bank of New York-Mellon Financial merger in the summer of 2007. A chief concern was how the newly combined company would function once the bell rang on Wall Street. But people at both firms panicked they’d be pink slipped or, if they survived, what roles they’d have, who they would report to, etc. The panic was expressed by deafening silence.

So Cooperperson invited employees into a room where six elephant piñatas hung.

“Literally making them recognize the elephants in the room,” Cooperperson said. “After smashing them, everyone’s concerns were addressed.”

She described offices as a “network of conversations,” and healthy offices embrace debate as part of those conversations. Fear of debate means a lack of trust; with no debate, gossiping and backbiting are the only conversations remaining. Therefore managers have to upgrade the quality of those conversations.

Trust has to be established by management, but the employee can take the bull by the horns, said Vicky Oliver, author of “Bad Bosses, Crazy Co-Workers & Other Office Idiots.”

“Nothing’s served by being passive. Don’t ignore situations,” Oliver said.
'
Matthew Cordaro, Dean of Dowling College’s Townsend School of Business believes in regularly scheduled meetings.

“And nothing should be sugarcoated,” he said, meaning the present and the future of the organization must be discussed regularly. Another toxic form of communication is private huddling and criticizing people not present.

Fish Rot From the Head Down
Leaders are responsible for an office’s atmosphere, and a poisonous office usually means no accountability at the top, Cooperperson said.

“The ultimate consequence of avoiding accountability is inattention to results until it becomes systemic,” she said. “Goals are not achieved but there are a lot of excuses why.”

Robert Riggio, author of “The Practice of Leadership,” has written about clueless leaders such as the one played by Steve Carell on TV’s “The Office,” who are blind to an awful situation. Then there are managers who simply don’t care. They’re worse, since they delegate poorly and reward incompetency.

Cordaro believes leaders must fight for their people. He recalled 1987 when the Long Island Lighting Co. was melting down, and how employees suffered from the company’s terrible image. Leaders ignored staff morale and that made the situation even more catastrophic.

Another leader working the dark side is one who believes in the concept of divide and rule, said Robert Bornstein, a professor at Adelphi’s Derner Institute of Advanced Psychological Studies.

“Pitting staff members against each other to motivate them creates sibling rivalry and is a great distraction,” Bornstein said. “There’s confusion about roles and responsibilities.”

It’s the System, Stupid
Cooperperson once had an assignment to work with an aloof and arrogant manager running sales at the Long Island headquarters of an international corporation. She found a division with such resistance to this manager that people were making fun of him to the point where an unofficial part of orientation for new hires included hearing negative stories about him.

“It was a mutiny, with the office dead in the water,” she said.

The solution was to work with the manager, who made amends and then took on the larger challenge of “fixing” the organization.

“When someone says, ‘Fix him,’ I know it’s a much larger problem,’” Cooperperson said.

No Plan, Stan
“A good office takes a lot of work, but it also takes a theory,” Bornstein said. “It’s not just being clear, communicative and consistent in your behavior, but having an underlying framework for what you do.”

There are two successful approaches, he added, one Japanese and one American.

“A successful Japanese office is where everyone is nurtured,” Bornstein said, referring to studies published in “Psychology Applied to Work,” by Paul Muchinsky.

A successful American model is one where goals are crystal clear and incentives are completely spelled out and delivered.

In an MBA program run by Professor James Freeley at the C.W. Post Campus of Long Island University, students study Continuous Process Improvement, a technique that constantly identifies the causes of problems, avoiding the need to merely put out fires all week long. One of CPI’s principles is a Japanese principle known as “kaizen,” which means every person in the office is involved in problem solving. Most importantly, no blame is assessed for problems. The focus is entirely about finding a solution. CPI is also forward looking, and thus helps avoid dead ends or over-the-cliff disasters in offices. It also strives to remove all work that has no positive impact on the organization’s goals.

But office systems are like exercise; no matter if you practice yoga or jumping jacks, it’s not going to work unless it’s done every day and reviewed regularly.

Principally It’s About Principals
Leaders have to set an example by acting ethically, not only with all of their employees but with everyone who interacts with the office, Cordaro said.

“Being successful is of course essential, and having a good reputation as a principled company creates a good working environment to achieve that success,” he said.

Silk Purse From A Sow’s Ear
How do you remediate a toxic office? Author Oliver believes offices should start with the concept that youth must be served. Serious mentoring programs should be installed to keep the office from devouring its young.

“It’s enormously important for a young person to find an older person who takes an interest in their career development,” she said. And it focuses on both the veteran employee and the newbie.

“Mentoring should be part of the organizational system, but unfortunately, in most offices, it’s not.”

Cooperperson believes “courageous conversations” should commence immediately.

“People are scared in the beginning,” she said. “It’s, ‘Oh, my God, we’re going to have to tell the truth?’ But you must get the old conversations, the old stories out of the way and put them to rest to make way for the future.”

Paul Brennan, Prudential Douglas Elliman Hampton’s regional manager, said a real estate office differs in some ways from other offices, but there are enough similarities to learn something.

“Changing an office full of wounded egomaniacs is difficult,” Brennan said. “You have to be an example and practice humility to keep people’s egos in check.”

If the theory of squeaky wheels getting the grease is in place, it will be a chaotic mess. “That’s a nightmare when everyone catches on to it,” Brennan said. “You have to be fair to everyone and turn it around by again acting with some humility.”

And if that doesn’t work?

“Get yourself into therapy,” Brennan said.

Wednesday, August 5, 2009

What Does 'Green' Really Mean?

If trying to figure out what "green" means is causing you to see red, you're hardly alone.

For two decades, words like "natural," "organic" and "recycled" have been used to attract the interest of eco-conscious consumers. "Green" is the new tag to promote everything from paper to building materials that are good for — or from — the environment.

But for consumers, it can be almost impossible to tell exactly what "green" means.

"There's no 'green' stamp of approval that we all agree on at this time," says Nicole Goldman, owner of 'g' Green Design Center in Mashpee Commons. Her store sells green products of all kinds for the home, from building and furnishing materials to biodegradable trash-can liners and light bulbs, towels, cleansers and fabric. But, in general, for a product to be considered green, she says, it has to be ecologically sound, healthy, energy-efficient, renewable, reusable, have recyclable content or be highly durable.

Part of energy-efficiency, too, involves not only the amount of fossil fuels it might take to use a product but also to produce or transport it.

Consumers are starting to get interested, and the bigger picture encompasses climate change, overburdened landfills, increasing energy costs, water scarcity, and diminishing air quality.

Connect all those dots, and you can see a huge potential, not just in the U.S. but globally.

You hear a lot of talk about saving the environment in the news, on talk shows and just about everywhere you turn these days. Terms like "green friendly", "green energy" and "green technology" are often used among others. What do these "green" terms really mean?

The sole purpose of "going green" is to use products and methods that won't negatively impact the environment with pollution or deplete natural resources. While there is still some skepticism about the dangers of global warming no one can't doubt the fact that pollution and diminished resources can (and has) affect on the delicate balance of the planet our very lives depend on.

While the debate over the future consequences continues more people are siding in favor of preservation over risk. Choosing alternative methods or other options that eliminate or reduce the need for natural resources can only result in a positive outcome, regardless of belief, so it's the responsible choice.

Some simple "green friendly" changes are easy to do and can be done with little or no sacrifice. Certain changes can actually enhance the quality of life and not diminish it as some fear.

One good example of taking advantage of the green living lifestyle is paperless billing. When a bill has to be mailed trees are destroyed to create the paper. In addition fuel and natural resources are used to manufacture the paper. Electronic billing online completely eliminates the need to destroy any trees and use natural resources for production. Online billing is easy, convenient and sensible option.

Other examples is the use of eco-friendly supplies such as bamboo flooring or supplies made of recycled goods. More cost effective measures are using thermostat and light timers and energy efficient CFL (compact fluorescent light) bulbs.

Green and clean products for household use such as lemon juice, baking soda and vinegar are excellent natural cleaning substitutes for harsh chemicals. Many times simple and environmentally eco friendly supplies are less expensive too so there is a two-fold advantage.

If we all do a little something toward the goal of achieving a "green" and healthy environment it will go a long way to stop the detrimental effects of the past and produce a better future for all of us.

Years ago no one seemed overly concerned about the environment. I've always been a little frugal so I always thought it made sense not to waste but I didn't impose my beliefs on anyone. In recent years since these issues have come to the forefront I'm glad to see more people who want to do their part to help. I've dedicated three web sites to the green living causes, eco friendly supplies and green and clean ideas for the home.

I am an avid reader and researcher. I like to learn about new things. I don't claim to know it all but I know about a lot of topics and I'm learning more all the time.

Don't shoot the messenger.

Sunday, July 19, 2009

Shades of '1984': Amazon Removing E-Books from Kindles

The New York Times'David Pogue reports that Amazon has decided to pull certain copies of electronic books from its shelves. In doing so, however, Amazon has also pulled them off of Kindles its customers own, and who had already purchased the books in question. Pogue notes a complaints page where Amazon users have begun posting confused messages, trying to figure out why their e-books have disappeared. The publisher apparently decided to remove the books from its electronic catalog and Amazon followed suit.

The irony, of course, is which author was pulled from Amazon's electronic shelves: George Orwell, whose 1984 and Animal Farm basically defined institutional paranoia. And, the fact that Amazon rarely comments on its decisions makes the action even more sinister.

Friday, July 17, 2009

Billy Joel, Elton John: Midsummer double hitters!

5 Days
In preparation of the concert Tuesday night in Chicago

Midsummer 2009 finds Billy Joel continuing the rapturously received series of concert dates that he and touring partner Sir Elton John commenced in early March. Beginning in Florida and sweeping through the heartland before notching some major Canadian cities, the tour’s venues have gradually shifted from indoor arenas towards bigger outdoor stadiums. The tour’s outdoor debut in Washington, D.C., held a special resonance as it also marked the inauguration of live music at Nationals Park, a year-old baseball facility that serves as home to the Washington Nationals. Despite construction delays on the city’s Metro system and a brief threat of rain as dusk settled in on the park, by show time an excited crowd had filled the bleachers and covered infield. The show began in its usual impressive fashion, with seasoned mimic Billy doing a fine job of channeling Elton on several verses of “Your Song”, and Sir Elton returning the favor on “Just the Way You Are”. Then with, Elton attempting to accompany his own “Don’t Let the Sun Go Down On Me” on his massive Yamaha convert grand, came a mishap that was distracting to say the least. As recounted by Washington Post contributor Chris Klimek in his review:

John called a timeout after that opening two-fer while a roadie tried to fix a stuck sustain pedal on the royal piano. As John cursed, relief pitcher Joel played an impromptu and funny "Battle Hymn of the Republic." Joel even crawled under his fuming co-star's piano to try to help solve the problem himself. It was one of the most crowd-pleasing moments of the evening, with three hours to go. "At least you know we're not on tape!" Joel quipped. "This is an authentic rock-and-roll [expletive]. You don't see many of these anymore!" Turning back to his own ever-ready Steinway (which gets a meticulous daily inspection from piano tech Wayne Williams, the same man who catches Billy’s flung microphone stand after “Still Rock `N Roll To Me” each night), Billy and band roared into his own portion of the set. The Post account picks up the saga: John finally withdrew while Joel fielded his band for a 65-minute set that opened with a swaggering "Prelude/Angry Young Man." As the entire spectacle was seen by Adam Mazmanian of The Washington Times in his July 13 review, “Piano men John, Joel rally over mishaps”:

In the end, the glitch proved to be a little bit of spilt milk in a 33-song musical feast that left all but the most gluttonous adult contemporary fans sated. Mr. Joel's set featured a rapid fire spray of crowd-pleasers, executed without too much frippery or noodling. There is a relentless drive to the melodies in "Movin' Out," "It's Still Rock and Roll to Me," "Don't Ask Me Why" that Mr. Joel mines to great effect in performance with bombastic piano playing and an energetic singing style. First attempted in 1994, the Face 2 Face tour's pairing of Mr. John and Mr. Joel almost had to happen. The two are nearly exact contemporaries — Mr. John is 62; Mr. Joel is 60 — and they occupy similar spots in the public imagination as leading piano men in a world of guitar heroes. That kind of rally bode well for the several remaining big-venue stops on the current tour leg, and anticipation was high both amongst the Joel troops and of course, the awaiting fans for tonight’s visit (followed by another show July 21) to the city’s historic Wrigley Field. With epochal converts in his native New York forming a good part of the Joel lore—his Yankee Stadium show in '90 was perhaps topped only by last year’s “Last Play At Shea”—baseball parks have been very, very good for Billy. His good pal Sir Paul McCartney is playing the New York Mets’ new Citi Field stadium this Friday, an event which was likely to see Billy in attendance, and the tour’s upcoming arrival at the New England Patriots’s Gillette Stadium in Foxboro, Mass.

With both piano prodigies sharing a determination to deliver a rocking show every night out, dates in the coming days in New York State and Billy’s traditional stronghold of Philadelphia promise to generate further buzz around a tour that is consistently topping the Billboard tally of top-grossing road acts. As a local reviewer found noted after attending an energetic gig in Columbus, Ohio:

Fifteen years ago, singer-pianists Billy Joel, 60, and Sir Elton John, 62, first toured together, including an appearance before more than 60,000 fans at Ohio Stadium.

In 2003, they hit the road again to more than 18,000 fans in Nationwide Arena. So the third time they've been "Face 2 Face" (the tour's name) may not have been as memorable an event as that first concert, but musically, it was just as great.

Tuesday, July 7, 2009

Change: Painful but Necessary

This is a great article written by the President of DKI. Advanced Restoration Corp. is a proud member of DKI. Just figured I would share this with everyone. It's a battle I face everyday.
Change: Painful but Necessary
By Dale Sailer
President of DKI

For years, I have been a champion for change. Starting with the first time I heard Dr. Robert Kriegel preach to a large audience of executives nearly two decades ago that “if it ain’t broke, break it”, I have been very vocal that personal or business plans that do nothing more than seek to sustain the status quo represent nothing more than well-worn recipes for eventual decline and failure.

Our world – politically, professionally and personally – is in a constant state of flux. The pace of life becomes overwhelming at times for even the most calm and organized person. We often feel that if we could just stop and rest for a while – coast, if you will – we could get a better handle on things. The problem with this is that the business world doesn’t afford any enterprise the opportunity to be complacent. Running in place while everyone else is moving forward doesn’t usually result in a successful outcome.

This lesson has been painfully playing out on a national stage over the last twelve months, and in fact for much longer. The painful reality is that the recent rash of bankruptcy filings across many industries are not the result of policies and actions over the last five months, or even the last nine years, but rather the inability of certain industries and institutions to support and drive internal change.

The American auto industry is a classic example of this failure. For nearly half a century Detroit has either dramatically delayed or overtly killed every meaningful innovation or idea that would have resulted in either significant gains in operational efficiency or considerable gains in market share. Why? The primary reason is because it was easier and more comfortable to maintain the status quo rather than make uncomfortable change, whether affected through labor strikes, lobbying efforts, or any of a number of different actions. The clear result is a domestic industry that has, in essence, given away the market to foreign competitors while wallowing in outright financial ruin.

Government is no different, as inefficiency and deficits mount uncontrollably at the city, state and federal levels. The age old reason remains the same - because regardless of party affiliation, the status quo guarantees a politician’s re-election. While their constituents want ‘change’, none of them actually want any change that has any perceived negative impact on them individually. Thus no change ends up being preferred to any change. And until someone in elected government has the actual political will to drive change at the risk of NOT being re-elected, meaningful change will never come.

Now despite being a champion of change generally, and specifically within the DKI organization, I will fully admit that actual change is hard. I learned this first hand when I received a new laptop after using the same old trusted one for nearly four years. I was quite comfortable with my technology life, familiar with the ‘old’ software my laptop ran, and knowledgeable with all the shortcuts necessary to make it hum. Life was good. I realized that with every passing day, the risk of my computer crashing for good increased exponentially, but I admit that I pushed off change as long as possible. But ultimately, I knew that change was necessary.

My new laptop is clearly not yet my friend. Newer versions of Word, Excel and PowerPoint are frustrating in that they are different than the older versions I am used to. New ‘features’ feel like new ‘barriers’ to productivity. All my Internet cookies are gone, as are all my ‘quick fill’ email addresses – both will need to be slowly rebuilt. My new keyboard is bigger (meaning clunkier), has a different ‘feel’, and all the computer’s ports are in a different place. In short, I am a long way from my comfort zone and I don’t like it.

However I do see the light at the end of the tunnel. I am actually quickly getting used to the newer applicationsfunctionality and I am finding new solutions to problems that I couldn’t solve before. My new laptop is faster and my screen is much, much easier to see. And with some new software now loaded, I can actually communicate more effectively with my work colleagues and my customers. So while change represented a very short-term step backward, and has clearly been uncomfortable, it is also very clear that in the medium to long-term, I will make giant leaps forward in productivity and before I know it, my technology life will be as comfortable as it ever was.

You can rest assured that as a corporate organization, DKI is always seeking ways to change for the better. We do not have an interest in being complacent and remaining in our comfort zone. Rather, we constantly assess our business so that we can deliver new products and services so that our customers -whether contractor, insurance carrier, risk manager, property manager or supplier -can rely on us to help them remain ahead of their respective competitors. While the ride may not always be comfortable, the view from the front is a lot more exciting than it is from the back. I look forward to traveling with you out front.

Can Someone Explain How Video Games Are Worse For Kids Than Plain TV?

For years, video games have been a convenient scapegoat for politicians to use in complaining about the sort of thing "kids these days" do on a daily basis. In the past, it's been other things -- from TV to music to comic books. But, these days, video games pop up an awful lot. So I guess it should come as no surprise at all that a recent study I read in the newspaper said that parents put much greater limits on how much time kids can spend playing video games than they do on TV or movies.

Of course, this seems entirely backwards to me. Now I do not have children but I know what kind of crap is on TV. I can't imagine someone making the arguement of MTV over video games. Not that parents should let young kids just randomly play any video game, but if they're playing age-appropriate video games, you would think that would be a lot better than just sitting there watching TV with no interactivity whatsoever. Plenty of studies have shown that the interactivity of video games helps kids improve hand-eye coordination, problem solving skills and since video games have gone online, their social skills. While online the kids form 'clans," which are groups of their friends that get together and battle it out against other clans.

There are many educational video games as well. So why not encourage that? It's not examined in the studies, but I'd guess that the constant complaining about these "awful video games" has an impact on a busy parent. And the sensationalized media just plays it up and takes it to a new level.

Sunday, July 5, 2009

RIP: Steve McNair

My heart goes out to Steve McNair's family, friends, and teammates. Just woke up to the news this morning on my way to get coffee. He was one of my favorite players growing up. McNair played college football at Alcorn State, where he won the 1994 Walter Payton Award as the top player in NCAA Division I-AA. He was drafted third overall by the NFL's Houston Oilers in 1995. He wore my fav #9. A class act who led the Tennessee Titans to their only Super Bowl in 1999 and shared the NFL MVP Award with Peyton manning in 2003. One of only 3 NFL Players to throw for 30,000 yards and run for 3,500. The other two players are Fran Tarkenton and Steve Young. That is great company to be in. And he was one of the toughest competitors that ever put on a NFL jersey. He will be missed.

NASHVILLE, Tennessee (AFP) — Former National Football League quarterback Steve McNair and an unidentified woman have been found shot dead. He was 36.

Police said they were called to a home in Nashville's downtown area where the former Tennessee Titans and Baltimore Ravens quarterback and the woman were involved in a double shooting.

Police said McNair was found on the couch in the home and suffered several gunshot wounds. The woman had a single gunshot wound and had the gun nearby her.

Officials said they don't have a motive for the shooting.

"We are saddened and shocked to hear the news of Steve McNair's passing today," Titans owner K.S. "Bud" Adams said.

"He was one of the finest players to play for our organization and one of the most beloved players by our fans.
"He played with unquestioned heart and leadership and led us to places that we had never reached, including our only Super Bowl. Our thoughts and prayers are with his family as they deal with his untimely passing."

A three-time Pro Bowl selection, McNair shared the most valuable player of the NFL award in 2003.

In 161 games (153 starts), McNair threw for 31,304 yards on 2,733- of-4,544 passing, with 174 touchdowns. He also ran for 3,590 career yards and 37 TDs.

McNair last played in the NFL in 2007 for the Ravens. He is a former third overall pick by Houston in the NFL's 1995 entry draft.

"I will remember Steve's smile, his laugh, his ability to cook -- the man could cook -- and just the human being that he was," said former Titans running back Eddie George.

"We had some great times together, wonderful personality. The football thing was one thing and I remember his playing days, but just the human being. He brought so much joy to so many people. He was a consummate pro and he was a gentleman."

Friday, July 3, 2009

Emotional Robots: Will We Love Them Or Hate Them?

03 July 2009 by Hazel Muir

Magazine issue 2715. Subscribe and get 4 free issues.


SUNDAY, 1 February 2009, and 100 million Americans have got only one thing on their minds - the Super Bowl. The Pittsburgh Steelers are poised to battle the Arizona Cardinals in the most popular televised sporting event in the US. In a hotel room in New York, 46 supporters gather to watch the game, munching burgers and downing beers. Nothing strange about that, of course, aside from the machines that are monitoring these sports fans' every move and every breath they take.

The viewers are wearing vests with sensors that monitor their heart rate, movement, breathing and sweat. A market research company has kitted out the party-goers with these sensors to measure their emotional engagement with adverts during commercial breaks. Advertisers pay $3 million for a 30-second slot during the Super Bowl, so they want to be as confident as they can be that their ads are hitting home. And they are willing to pay for the knowledge. "It's a rapidly growing market - our revenues this year are four times what they were last year," says Carl Marci, CEO and chief scientist for the company running the experiment, Innerscope Research based in Boston, Massachusetts.

Innerscope's approach is the latest in a wave of ever more sophisticated emotion-sensing technologies. For years, computers in some call centres have monitored our voices so that managers can home in on what makes us fly into a wild rage. The latest technologies could soon be built into everyday gadgets to smooth our interactions with them. In-car alarms that jolt sleepy drivers awake, satnavs that sense our frustration in a traffic jam and offer alternative routes, and monitors that diagnose depression from body language are all in the pipeline. Prepare for the era of emotionally aware gadgets.

Outside of science fiction, the idea of technology that reads emotions has a brief, and chequered, past. Back in the mid-1990s, computer scientist Rosalind Picard at the Massachusetts Institute of Technology suggested pursuing this sort of research. She was greeted with scepticism. "It was such a taboo topic back then - it was seen as very undesirable, soft and irrelevant," she says.

Picard persevered, and in 1997 published a book called Affective Computing, which laid out the case that many technologies would work better if they were aware of their user's feelings. For instance, a computerised tutor could slow down its pace or give helpful suggestions if it sensed a student looking frustrated, just as a human teacher would.

She also suggested that wearable computers could sense emotion in a very direct way, by measuring your heart and breathing rate, or the changes in the skin's electrical conductance that signal emotional arousal. Wearable "mood detectors" could help people identify their stress triggers or communicate how they are feeling to others.

The most established way to analyse a person's feelings is through the tone of their voice. For several years, companies have been using "speech analytics" software that automatically monitors conversations between call-centre agents and customers. One supplier is NICE Systems, based in Ra'anana, Israel. It specialises in emotion-sensitive software and call-monitoring systems for companies and security organisations, and claims to have more than 24,000 customers worldwide, including the New York Police Department and Vodafone.
As well as scanning audio files for key words and phrases, such as a competitor's name, the software measures stress levels, as indicated by voice pitch and talking speed. Computers flag up calls in which customers appear to get angry or stressed out, perhaps because they are making a fraudulent insurance claim, or simply receiving poor service.

Voice works well when the person whose feelings you are trying to gauge is expressing themselves verbally, but that's not always the case, so several research teams are now figuring out ways of reading a person's feelings by analysing their posture and facial expressions alone.

Many groups have made impressive progress in the field, first by training computers to identify a face as such. Systems do this by searching for skin tone and using algorithms to locate features like the corners of the eyes and eyebrows, the nostrils and corners of the mouth (see diagram).

The computer can then keep track of these features as they move, often classifying the movements according to a commonly used emotion encoding system. That system recognises 44 "action units" representing facial movements. For instance, one might represent a smile - the mouth stretches horizontally and its corners go up. Add to that an eye-region movement that raises the cheeks and gives you crow's feet and now you have a beaming, genuinely happy smile rather than a stiff, polite one.

Using these techniques, computer programs can correctly recognise six basic emotions - disgust, happiness, sadness, anger, fear and surprise - more than 9 times out of 10, but only if the target face uses an exaggerated expression. Software can accurately judge more subtle, spontaneous facial expressions as "negative" or "positive" three-quarters of the time, but they cannot reliably spot spontaneous displays of the six specific emotions - yet. To accurately interpret complex, realistic emotions, computers will need extra cues, such as upper body posture and head motion.

That's because facial expressions alone are ambiguous. A smile on your face might actually signal embarrassment if it's also accompanied by a downward pitch of the head, for instance. A backward head motion is one part of an expression of disgust. But if someone combines that with a downward movement of the mouth and one raised shoulder, they're conveying indifference. "If I just looked at the face and saw the mouth going down, I would score it as sadness. But the combination with the shoulder and head motion is 'I don't care'," says Maja Pantic, who studies computer recognition of expressions at Imperial College London.
Pantic's team eventually hopes to find ways of fusing information from body gestures and facial expressions together in real time to read emotions accurately, although she concedes it may be an impossibly complex challenge. "This research is still so very new," she notes.

Basic emotions
In the meantime, they are studying the dynamics of how expressions change, to see if this can help computers identify emotions more accurately. Intuitively, most people know that a faked smile is more exaggerated than a real one, and switches on and off more abruptly. Facial-tracking technology has confirmed that, and also revealed some more subtle differences (you can see a video comparing fake and real smiles at www.newscientist.com/issue/2715).

These subtleties came to light in a 2004 study of 81 adults by Jeffrey Cohn and Karen Schmidt at the University of Pittsburgh in Pennsylvania (International Journal of Wavelets, Multiresolution and Information Processing, vol 2, p 1). They used tracking technology to compare forced smiles with spontaneous smiles provoked by comedy videos. This showed that spontaneous smiles are surprisingly complex, with multiple rises of the mouth corners.

Other teams have been highly successful at the opposite end of the emotional spectrum: pain detection. Computers are surprisingly good at distinguishing fake pain from the real thing, according to a study published this year by Gwen Littlewort of the University of California, San Diego, and colleagues.
Her team investigated whether facial expression software could distinguish people in real pain (because their hands were in iced water) from others asked to fake pain. The computer correctly classified real or fake pain 88 per cent of the time. When the team asked 170 untrained volunteers to make the judgement, they were right only 49 per cent of the time - no better than complete guesswork.

This year, Pantic and her colleagues hope to find out whether computers can accurately recognise the signs of lower back pain from facial expressions and body posture. They hope that computers might be able to distinguish between real physiological pain and the pain someone might perceive, quite genuinely, if they expect to feel pain or are depressed, but have no physiological cause for it. It could lead to more reliable ways of assessing whether painkillers are effective. "If you get a prescribed medication for acute pain, we would be able to monitor whether these medicines are actually working just by observing a person's behaviour," says Pantic.

One group of researchers has developed emotion-reading technology for a particularly vulnerable group of people. Picard and Rana el Kaliouby of MIT have built an "Interactive Social-Emotional Toolkit" (iSET), designed to help children with disorders linked to sensory processing, such as autism, to understand emotions in other people. A camera monitors the face of someone the child is talking to, and identifies 31 facial and head movements. Software interprets the combination of movements in terms of six states: agreeing, disagreeing, concentrating, thinking, interested and confused.

Then a laptop-sized screen displays six labelled bubbles that grow or shrink accordingly. If someone's nodding and smiling during the conversation, the agreeing bubble grows. If the listener looks away, a growing red bubble signals disagreement or disinterest. The team will began randomised trials of the technology this month. For 15 weeks, one group of five autistic children will use the iSET, while two control groups will use either an interactive DVD that teaches emotional awareness or have only standard classroom training. Before and afterwards, the researchers will test how well the children identify emotional expressions unaided by the iSET to see if the technology helps them learn to identify emotions for themselves.

Patronising paperclips
Not everyone welcomes these developments. William Gaver, a designer at Goldsmiths, University of London, concedes some of the applications may be beneficial, but fears emotion-sensing computers will be used in patronising ways. Who could forget Microsoft's cringe-making "paperclip" that offered help with writing letters: Microsoft wisely killed it off because people found it so irritating. But what if some emotion-triggered reincarnated "Mr Clippy" started popping up everywhere?

"The nightmare scenario is that the Microsoft paperclip starts to be associated with anything from the force with which you're typing to some sort of physiological measurement," says Gaver. "Then it pops up on your screen and says: 'Oh I'm sorry you're unhappy, would you like me to help you with that?'"

Emotion sensors could undermine personal relationships, he adds. Monitors that track elderly people in their homes, for instance, could leave them isolated. "Imagine being in a hurry to get home and wondering whether to visit an older friend on the way," says Gaver. "Wouldn't this be less likely if you had a device to reassure you not only that they were active and safe, but showing all the physiological and expressive signs of happiness as well?"

Picard raises another concern - that emotion-sensing technologies might be used covertly. Security services could use face and posture-reading systems to sense stress in people from a distance (a common indicator a person may be lying), even when they're unaware of it. Imagine if an unsavoury regime got hold of such technology and used it to identify citizens who opposed it, says Picard. There has already been progress towards stress detectors. For instance, research by Ioannis Pavlidis at the University of Houston, Texas, has shown that thermal imaging of people's faces can sense stress-induced increases in blood flow around the eyes.

His team analysed thermal videos of 39 political activists given the opportunity to commit a mock crime - stealing a cheque left in an empty corridor, made payable to an organisation they strongly opposed. They had to deny it during subsequent interrogation, and were threatened with financial penalties and punishments of loud noise if the interrogator caught them lying (empty threats at it turned out, for ethical reasons). Computer analysis of the videos correctly distinguished the 15 innocent and 24 guilty "suspects" 82 per cent of the time.
Another fledgeling technique, called laser Doppler vibrometry, measures tiny stress-related changes in respiration and heartbeat from afar - indicators that are sometimes used to gauge whether a person is stressed, and hence possibly lying.

Picard says that anyone utilising emotion-sensing systems should be obliged to gain informed consent from the people they plan to "read". At least that way, whether you find it patronising, creepy or just plain annoying, you can hit the big "off" button and it will, or at least should, leave you and your emotions in peace.

I know how you feel
DO YOU reckon you're a master of reading another's true feelings? Many people think they are, but only about 1 in 100 of us are naturally gifted at recognising emotions in someone who's trying to conceal them, says Paul Ekman, a psychologist formerly at the University of California, San Francisco.

Ekman made his name when he identified the facial expressions of the seven key emotions that are universal, regardless of nationality or culture - happiness, sadness, fear, anger, disgust, contempt and surprise. He also acts as a consultant to law-enforcement agencies, advising them on how to spot liars from clues in their facial expressions, speech and body movements.

It takes considerable effort to be a good human lie detector. To begin with, it is essential to know your subject's "baseline" behaviour when they're not stressed. Then look for deviations from this when they're under interrogation. Ekman points out that not everyone is the same. For example, some people look fearful regardless of their emotions.

So there are no absolute signs that people are definitely lying, but here are some of Ekman's top tips for spotting a fraud:

DO THEY HAVE RHYTHM?
Clues in the voice include unusually long or frequent pauses. People who are having trouble deciding exactly what to say usually use fewer hand gestures to reinforce their speech - they're less likely to "conduct" their speech by waving their hands.

LOOK OUT FOR FLICKERS
People can't help showing their true feelings for a fraction of a second. For example, a person might try to conceal their feelings of contempt, but give it away with a fleeting raised lip on one side, so look out for these micro-expressions. (Test your ability to interpret micro-expressions at http://www.facetest.notlong.com/)

SPOT THE GESTURAL SLIPS
Some gestures, called "emblems", have a precise meaning within a cultural group. Examples include a shoulder shrug with upward palms, communicating "who cares" or "I'm helpless". Usually people make them obvious, but when lying, they may display an incomplete emblem. They might rotate their hands upwards on their lap - a subconscious fragment of the shrug that betrays their feeling of helplessness at not lying well.

Hazel Muir is a freelance writer based in the UK

Wednesday, July 1, 2009

Green Computing: Save Ink & Paper with GreenPrint World Edition

Even though we have technologies such as PDF’s, e-mail, and SharePoint sites that make it possible to achieve a paperless office, it seems like there is a never ending stream of printing going on, especially in the office environment. Today we'll introduce you to GreenPrint, an easy and free way to be more eco-friendly and save costs at the same time.

GreenPrint is designed to save printer ink, reduce unwanted pages, help reduce environmental damage, and save you money by catching pages before they go to the printer and optimize them to reduce waste.









Installing GreenPrint
Before installing you will need .Net Framework installed on your PC for GreenPrint to work. If you don’t it will download and install it for you. Most people should already have this installed, but it's good to know that it's a requirement.










You will be prompted to choose the default printer to use with GreenPrint during installation. Your default printer will be change to GreenPrint, which will then use the printer you choose on this step as the default physical printer to pass through.








Using GreenPrint
After everything is set up, GreenPrint runs quietly in the taskbar until ready to print. As a test I went to print out a webpage… note that GreenPrint is the default printer where all documents should be printed to.



















GreenPrint will launch and analyze the page or pages you are printing out.


















In the main user interface is where we can remove unnecessary images or text. Since this would print on 4 pages total you can choose to view all 4 or view them one at once or different combinations.

It functions very similar to most PDF viewers and gives you tools to remove pages, text, or images that you don't want to print, so you can save paper and ink. (for instance, if you look in this screenshot you'll see that the bottom page is useless and it would make sense to just remove it from printing)















The other feature is to print a document to PDF format which in itself saves a ton of paper and ink as some of the more technically inclined co-workers prefer a digital copy versus printing out 10 copies for every meeting.

With this option you can also leave in the extra pictures and / or text in if you want. Just click on the PDF button next to the Print button at the top. Then just browse to the location to store it.















The results are just as good as using other utilities like PDF Creator or the Microsoft Office 2007 PDF Add-in.

There is a very cool reporting feature that tells you how much money was saved and the positive environmental affects.











Conclusion
GreenPrint is a very cool utility which offers several options for eliminating needless images and text from documents. It is designed to help save paper, ink, and energy which is great for the environment. If that is not enough incentive to use it, then just consider the fact it will save you money as well. GreenPrint works on XP and Vista (32bit only) and there is also a beta version for Mac OSX.

GreenPrint World Edition is free and ad supported, the ads have humanitarian and environmental focus which is pretty cool versus random advertisements. To get ad free you will need to purchase the Home Premium or Enterprise version. The license also allows free email tech support, frequent version updates, and allows commercial use for your business.